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Nestlé has a vivid, dynamic history of being at the cutting edge of health and nutrition since 1866. To celebrate 150 years of Nestlé “Good Food, Good Life”, we invited artist Karim Abdel Malak to create 12 unique artworks that make up the milestones in our journey.
Our fans were invited to view these visual stories and take part in the quiz. From over 2700 incredible participants, we selected one lucky winner for a journey to Switzerland: the birthplace of Nestlé’.
Don’t think you’re the first person to grumble about your boss. In the 1880s Johann Baptist Meyenberg worked for the Anglo-Swiss Condensed Milk Company in Switzerland. He came up with a new process for sterilizing and manufacturing unsweetened condensed milk. “Isn’t this a great idea?!” he asked his boss. ‘No!’ his boss replied.
In 1938, NESCAFÉ launched an innovative powdered extract of pure coffee that retained the coffee bean’s natural flavour, while being easy and simple to prepare.
François-Louis Cailler had just returned from Italy. During his travels, he had discovered a new, distinctively delicious mixture of ground cocoa beans and sugar. Where some saw chocolate, Cailler saw potential.
In 1836, after a course on pharmaceutical studies in Frankfurt, Germany, Henri Nestlé decided to relocate to Switzerland, and launched his first business in Vevey in 1843.
‘Children are the future. Our today, our tomorrow. Our passion and our responsibility.’
Did you know that a coffee expedition helped give birth to Nespresso? The brand was the brainchild of Nestlé worker Eric Favre, who came up with the concept in 1975 while searching for the best espresso in Italy.
Everyone loves a smart business idea. And in 1903 British aristocratic Sir John Harmsworth had one: Selling the ‘Champagne of table waters’. Think quality French fizz in funky bottles with no alcohol.
The fascinating story of NIDO began in 1944 when the extremely versatile and ready-to-use milk powder was made using a patented technology and launched in the Swiss market. Nestlé began distributing this innovative product under the name NIDO and Nespray in order to connect their brands more closely to the company. Thanks to the convenience and quality it offered, NIDO became very successful during the 1950s. The brand did particularly well in regions such as Latin America, South East Asia, and Africa, where fresh, whole milk was not always readily available.
More than 100 years ago, William H. Danforth recognized the need for consistent quality animal feed, so he started producing animal feed called Purina which stood for purity. Danforth would go out into the mill, pick up a shovel, and help mix and bag the feed. He remembered the red-and- white checkerboard clothing worn by the Brown family at markets that made them stand out. So he put the checkerboard on every product.
It was a bold advertising claim, but sound facts lay behind it. An unswerving dedication
to product quality drove George and Charles Page, the American brothers and Nestlé
forefathers who built Europe’s first condensed milk factory in 1866.
It all began in 1869, when Maggi began
experimenting with protein-rich pulses and
legumes to create food products that would
nourish workers for a fair price. After years of
research, he successfully developed a cost-
effective, ready-to- cook powdered soup.
Brought to the British market in 1935 under Rowntree’s Chocolate Crisp, the KitKat brand has a long history of breaking boundaries.
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